What's in the diagnostic report?
Review how the business currently shows up across website, messaging, sales and marketing activity.
Highlight where the story, marketing and sales behaviour do not line up.
Identify 3 to 5 changes that will improve the impact of the brand, marketing and sales you already have in place.
What we look for
Brand intent
What the business believes it is doing and how that intent shows up externally.
Commercial positioning
How clearly your value is communicated and whether the brand is built to be chosen.
Messaging structure
How your core message is formed and repeated across your website and sales language.
Visual and verbal coherence
Whether the brand looks and sounds like one business or several.
Decision ownership
Where brand decisions sit and how that affects consistency over time.
Visual and verbal coherence
Whether the brand can be applied consistently or is fragile and person-dependent.
What comes out of the diagnostic
You do not leave with a generic audit. You leave with decisions. If further work is required, we will outline the most appropriate next step. You can use this to brief internal teams or existing agencies, decide whether to engage Bright Buzz for deeper support, or validate your own view of the next moves. There is no obligation to continue beyond the diagnostic.
A clear view of where your brand and commercial story are missing the mark – and what that is doing to momentum
An understanding of whether the issue is strategic, structural, messaging-led or execution-led.
Direction on what needs to be fixed first so the effort you are already investing in brand, marketing and sales starts to compound.
A recommendation on whether deeper brand work is actually needed, or whether better focus and alignment will be enough.
Book a brand & growth diagnosis
Brand and Growth Diagnostic £395 + VAT
45 minute online session.
Notes from the session and a written summary provided within 3 working days.
Book your diagnostic
Use the form below to share a few details about your business and what you are trying to solve. Bright Buzz will follow up to confirm a time.